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BitcoBit · Product Strategy & iOS Design

Learning to trade. Without risking real money.

Role
Solo product designer
Timeline
September 2026 · About 4 weeks
Platform
iOS · Pre-launch concept
Scope
Strategy, UX, UI and prototype

A practice-trading concept that pairs live market prices with simulated funds, clear feedback and guided learning.

Designed to build genuine confidence before putting capital at risk, turning complex market mechanics into an approachable, educational routine.

BITCOBIT

Practice first.

Live prices. Simulated funds.

BitcoBit Practice Wallet screenBitcoBit Trade Entry screen
BitcoBit 3D Product Overview · Interactive trading simulator in motion
INTERACTIVE PROTOTYPE

Watch the practice flow in real time.

High-fidelity interactions recorded directly from the iOS prototype—featuring live trade entry, risk controls, and automated DCA setup.

01 · Trade Entry · Real-time order review and simulated execution
01 / THE CHALLENGE

The first brief was too much product.

The original concept combined real crypto trading, a payment card, staking and a wallet. For a solo designer, it introduced dependencies on regulated services, custody and commercial partners before the core learning experience could be tested.

The beginner problem was simpler: how do you learn the mechanics of trading without using real savings to discover your mistakes?

iOS firstSolo designerNo real-money transactionsFocused first release
02 / THE PIVOT

Change the product definition before polishing the interface.

I reframed the concept as a simulator: users practise with virtual funds while following market prices. The shift made learning the purpose of the product, rather than a step toward a real-money transaction.

INITIAL CONCEPT

A real-money neobank

Trading, card payments, staking and custody.

REVISED DIRECTION

A practice environment

Virtual funds, order practice, portfolio feedback and simulated recurring plans.

This is a product-scope decision, not a legal determination. Any future launch would still need a review of applicable requirements.

03 / DISCOVERY

Look for a learning gap.

The source describes desk research and a review of Binance Demo, Bybit Demo, Pi42, Delta Exchange and TradingView paper trading. The design hypothesis was that a beginner-focused experience could make practice easier to understand than a trading interface built primarily for experienced users.

Clarity

Can users distinguish practice funds from real money?

Guidance

Can they understand an order and its outcome?

Trust

Does the interface explain market-data and account limits?

These were inputs to the design, not findings from completed user interviews.

04 / AUDIENCE

Four working perspectives.

The personas are hypotheses to test, not validated research segments.

01

Curious beginner

Wants to try trading without losing money they cannot afford to risk.

02

Cautious saver

Wants to explore a recurring plan before committing real funds.

03

Strategy tester

Wants to practise order types without putting capital at risk.

04

Sceptic

Needs a clear answer to what is real, simulated and paid.

05 / DESIGN DECISIONS

Every addition needed a reason.

  1. 01

    Make practice explicit

    A required onboarding explanation and persistent practice labels add a step, but address the most important trust question.

  2. 02

    Label the data source

    Live market data is the intended default. A clearly labeled simulated fallback is proposed for interruptions.

  3. 03

    Explain limits at the point of use

    The proposed Free tier caps individual trades at $2,000 and daily activity at $10,000. The limit message should explain what happened before offering Prime.

  4. 04

    Use a focused visual system

    An OLED-inspired dark palette supports the product direction. Contrast checks determine usable text colors.

  5. 05

    Cut the first release

    The source describes reducing 28 feature areas to about 10. Tax reports, NFTs, hardware wallets and a DApp browser were outside the proposed core.

06 / THE JOURNEY

From first trade to repeated practice.

01

Get practice funds

02

Place an order

03

Review the portfolio

04

Test a recurring plan

07 / PRACTICE WALLET

Make the starting point unmistakable.

Home leads with “Practice Wallet” and places a first-trade entry point close to the available balance.

Practice Wallet and first-trade entry points
Practice Wallet and first-trade entry points
01

Name the environment

The account label makes the simulated context visible at the top of the screen.

02

Offer a clear first action

A dedicated first-trade row gives beginners a starting point.

03

Keep balances in context

Wallet and cash balances appear together. The numbers shown are screen examples, not actual funds.

08 / TRADE ENTRY

Keep the order easy to review.

The trade flow introduces market and limit orders with simulated funds. The amount, conversion and next action are grouped in one view.

Trade amount and review action
Trade amount and review action
01

Surface the amount

A prominent amount provides a clear focal point before confirmation.

02

State the constraint

Remaining daily capacity is visible near the order details.

03

Explain recurring behavior

The recurring-order option explicitly refers to simulated funds.

09 / PORTFOLIO ADVISOR

Turn a portfolio into something to learn from.

The proposed advisor combines a portfolio score, explanatory feedback and allocation comparisons. Its usefulness and the clarity of its guidance still need validation.

Portfolio Advisor score and allocation comparison
Portfolio Advisor score and allocation comparison · From the supplied PDF
01

Explain the score

Diversification, volatility and cash cushion provide context for the headline number.

02

Compare allocations

Current and target allocations make the proposed change visible.

03

Validate before launch

The screenshot shows a concept. It does not demonstrate the accuracy of the model or financial guidance.

10 / RECURRING PLANS

Practise a habit, not just a trade.

The automation view lets the cautious-saver persona explore recurring purchases in a simulated account.

Automated DCA Bots and recurring strategies
Automated DCA Bots and recurring strategies · From the supplied PDF
01

Show the schedule

Each plan displays its frequency, amount and asset.

02

Keep progress visible

Invested and accumulated values sit with the associated strategy.

03

Maintain the practice boundary

Recurring plans should remain clearly distinguished from real-money automation.

11 / DESIGN SYSTEM & FOUNDATIONS

A dark foundation built for live trading.

The BitcoBit visual language pairs a high-contrast dark foundation with a vibrant lavender brand accent, deliberate green/red trading feedback, and multi-tier surface elevations designed specifically for mobile OLED screens.

Core color system

Brand Lavender #B772FF · Primary accent & active states
Deep Canvas #0A0B0D · Base OLED background
Buy / Bullish #00C076 · Trade execution & profits
Sell / Bearish #FF3B30 · Order sell & stop loss
Elevated Surface #141518 · Cards, sheets & modules
Control Surface #1C1D24 · Preset chips & inputs
Secondary Tint #D8B4FF · Progress & badges
High-Contrast Text #FFFFFF · Headlines & numbers
01 · Semantic Hierarchy

Purpose-Driven Roles

Action buttons, state toggles, and status badges draw from semantic tokens rather than hardcoded hex values.

02 · Surface Depth

Three Elevation Layers

Canvas (#0A0B0D) → Card (#141518) → Interactive Control (#1C1D24) create effortless visual depth without harsh borders.

03 · Trading Feedback

Instant Affirmation

Mint green (#00C076) and coral red (#FF3B30) reserve high-saturation moments exclusively for market movements and order status.

04 · Accessible Contrast

WCAG AA Compliant

Dark ink on primary lavender buttons achieves a 9.2:1 contrast ratio, ensuring readable interactions in all lighting.

12 / COMPONENT LIBRARY

Modular components built for live market feedback.

A financial practice simulator requires rapid information retrieval, unmistakable feedback loops, and touch ergonomics engineered for volatile market moves. I structured 30+ production component variants across 5 modular categories—optimized specifically for OLED dark surfaces, tap target precision, and live state clarity.

BitcoBit design system components View full sheet ↗
01 · Buttons & Controls (8 Assets) · Primary CTA, secondary actions, gradient rebalancer, segmented tabs & filter chips
01

Hit Target Ergonomics

Every interactive trigger meets Apple HIG standards with a minimum 44×44 pt touch target, mitigating mis-taps during fast market swings.

02

Semantic State Color

Primary Lavender (#B772FF) handles general actions, while Buy Mint (#00C076) and Sell Crimson (#FF3B30) reserve high saturation strictly for financial intents.

03

Tactile Micro-States

Rest, active, focused and disabled states communicate clear tactile boundaries so beginners never second-guess whether an action executed.

SYSTEM OVERVIEW

Complete Component Architecture

5 production kits containing 30+ reusable atomic components and complex UI modules designed in Figma.

01 · CONTROLS · 8 ASSETS Buttons & Inputs

Buttons & Interactive Controls

Primary CTA pills, secondary dismissals, gradient smart rebalancers, segmented tabs, chip filters, search inputs, and status badges.

Buttons and controls preview
Primary Lavender CTA Secondary Dark Segmented Tabs Filter Chips Status Badges
02 · CARDS · 8 ASSETS Feeds & Lists

Cards & Feed Modules

Cash balance hero, asset holding rows, live market row with favorite star, first-trade entry banner, DCA bot card, and copy portfolio card.

Cards and list modules preview
Balance Hero Market Asset Row Holdings Summary DCA Bot Card Copy Trader Card
03 · CHARTS · 6 ASSETS Data Visualization

Charts & Analytical Patterns

Price area spline with crosshairs, 83/100 circular health gauge, allocation drift rebalance alerts, mini sparklines, and strategy summaries.

Charts and analytical patterns preview
Area Price Spline Health Score (83/100) Allocation Trim Sparkline Metrics
04 · NAVIGATION · 5 ASSETS Docks & Sheets

Navigation, Modals & Toggles

5-tab floating bottom navigation dock, draggable trade action modal sheet, risk tolerance selectors, AI diagnostic alerts, and onboarding step pills.

Navigation and modal sheets preview
Bottom Dock Trade Modal Sheet Risk Profile Selector AI Diagnostics
05 · EXTENDED · 3 ASSETS Advanced Patterns

Extended Ecosystem & Tax Modules

Obsidian simulated virtual debit card, tax year & accounting cost-basis (FIFO/LIFO/HIFO) settings, and net realized capital gains summary.

Extended ecosystem patterns preview
Virtual Practice Card FIFO / LIFO Selector Tax Gains Preview
13 / VALIDATION PLAN

Test understanding before measuring confidence.

The proposed moderated study includes six participants and eight tasks. The PDF describes it as in progress, but its result fields are blank. No completed usability results are claimed here.

TaskProposed targetResult
Understands that no real money is involved6 of 6 participantsNot provided
Completes a first buy without help90% or moreNot provided
Explains the Free-tier cap80% or moreNot provided
Finds recurring plans without a hint70% or moreNot provided
System Usability Scale score68 or higherNot provided
14 / DESIGN AUDIT

What the work can show today.

23

Designed screens

Scope reported in the PDF. Four distinct screen types are shown in this case study.

15 / 18

Contrast pairs passed

Reported audit result. Tertiary text remains a known issue.

Pre-launch

Product status

No adoption, retention or business-impact results are available.

The source also reports 26 trademark references flagged across seven files. The underlying files were not supplied, so that count has not been independently checked.

15 / REFLECTION

The strongest design decision was the pivot.

A clearer product definition made the interface easier to explain. Removing real-money features created room to focus on practice, feedback and trust.

Scope is design

Features that dilute the practice story can weaken the whole experience.

Trust needs repetition

Practice labels and honest data states should reinforce the same promise throughout the journey.

Audit the tokens

A visually convincing dark theme can still contain low-contrast text.

Next: run the study, address tertiary-text contrast, verify the product’s launch requirements and investigate an Android version.

CONTACT

Let's design a product people can use with confidence.

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